I want to talk about the joys of comparison shopping. Now there is certainly joy to be found, I'm sure, in not having to look at the price. I'm sure, but I wouldn't know.
There's a whole 'nother level of satisfaction to be gained from being told one price and then, through a combination of dogged determination, persistence and sheer orneriness, finding that same good or service for a lower price. This I do know.
Just yesterday, my car dealership wanted to charge me $355 plus tax to replace and mount my tire. Leaving there convinced that couldn't be the best price, I stopped into DiscountTires, sure they would beat that price. Shockingly, they wanted $453 to do the same thing (as an aside, I think they might want to consider changing the name of their business).
A few minutes on the internet turned up a source that would sell and ship me the tire for $235. I actually contemplated the look on the face of the nice man who runs my mailbox center when he received that box before continuing my research.
Finally, I found the tire source that was "just right"—Big-O Tires would sell and mount the tire for $250, including tax. And they're just down the street from me. Tell me that's not satisfying.
Thursday, March 19, 2009
Goldilocks goes shopping
Labels:
cars,
consumer ed,
shopping
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